Justified Performance SEMA 2017


The Justified Performance team headed out to Las Vegas this month to attend the 2017 SEMA show. The SEMA show is the premier aftermarket trade show in the world, all the top people in the industry are there. What really sparks our interest at the SEMA show is the Battle of the Builders contest. All the top builders in the country come together and present their builds. The craftsman ship and level of the builds at the SEMA show is the best of the best, and Justified Performance strives to perform in that category. We had the opportunity to team up with Kargo Master Safari this year and build them a 2017 Jeep Rubicon and 2015 Toyota Tacoma into Overland builds for their booth.

Furthermore, we had the opportunity to sit in several panels held by the top builders in the country and listen to some insight they have on the industry. One thing they all had in common was a passion for classic cars. Here at Justified Performance, we share that passion and are working to build cars that stand out above the rest. It’s an incredible opportunity for a small shop like ours to  network with successful shops like Alloway’s Rod Shop and Rad Rods by Troy, and learn what has worked for them with customer interactions and the logistics behind building cars.


2017 Battle of the Builder

1930 Ford Model A Coupe by Andy Leach

Day 1:

The first day at SEMA is the day where we scout out and create a plan for the rest of the week. There is so much to see at the show that it is almost impossible to cover it in 4 days! To begin, we hit the New Product breakfast and then headed to the showroom floor. The first thing we wanted to see was our work at the Kargo Master Safari booth. The Overland Jeep and Tacoma looked great and really stood out. We then headed out and walked a total of 8 miles checking out all the new products, new booths, and amazing builds.

2017 SEMA Overland BUILDSTeaming up with Kargo Master Safari for 2017 SEMA

Day 2:

The highlight of day two was attending the Mob Steel Sketch off, it was a great experience being able to chat with them about all the builds they have going and how their Detroit Steel Wheel company was doing. The sketch artists were all very talented and it was all around a great event.

2017 Mobsteel Sketch Battle

Day 3:

By day three we had pretty much seen everything that was a ‘must see’ and we took the time to sit and listen in on some of the hot-rod builder panels. Legends in the industry sat and shared with an audience their knowledge and perception of the industry which is priceless knowledge to a couple of young aspiring hot-rod builders. Inspired by their wisdom, we finished up day three searching the show floor for all the builds that had made it into the top 12 of the Battle of the Builders contest.

Final Day:

The final day, the crowd had thinned out and we were able to move around the convention center a bit easier. Consequentially, we were able to go check out anything that we had missed. Every time you walk up and down the isles you find something new that you didn’t see before, or you meet someone new and gain valuable insight. SEMA is a great experience and really fueled our passion to build bad-ass cars! Our SEMA experience concluded with watching all the builds parade out in the SEMA Cruise. Finally, we headed out to the SEMA Ignited after party to find Troy Trepanier’s 1929 Model-A Tudor  was announced the winner of the 2017 Battle of the Builders contest.

2017 SEMA Cruise


We look forward to working hard and producing a quality build that we can take to SEMA 2018 and contend in the Battle of the builders contest!



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